Narrated by Emma Thompson, the three minute advert revives one of the country’s most beloved children’s book characters: Mog the clumsy cat.

The current year’s Sainsbury’s Christmas advert is the first story in the highly cherished arrangement since 2002, when the cat kicked the bucket of maturity in the sixteenth title, “Farewell, Mog”.

The cataclysm inclined feline ends up stuck in an unfortunate situation by and by amidst the night on Christmas Eve, setting flame to the Christmas tree and crushing the family’s Christmas ceramics

Fortunately, she coincidentally dials 999 subsequent to going onto the phone and winds up sparing the day.

Is it the best Xmas ad yet?